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Indústria de cosméticos com produtos destinados a profissionais cabeleireiros. Para construir uma identidade que se comunicasse com seu público alvo foi preciso mergulhar na personalidade da marca para criar uma atmosfera valorosa aconchegante e intimista.

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left_divider_width= ‘{“d”:”50″,”m”:”0″}’ left_divider_color= “#ffffff” invert_left_divider= “0” left_divider_zindex= “9999” right_divider= “none” right_divider_width= ‘{“d”:”50″,”m”:”0″}’ right_divider_color= “#ffffff” invert_right_divider= “0” right_divider_zindex= “9999” z_index= “0” hide_in= “” animate= “1” animation_type= “none” animation_delay= “0” animation_duration= “300” layout= “1/1” key= “SyVn7J1-5”][tatsu_image image= “https://michelmirandola.com.br/wp-content/uploads/2022/03/FINEST-APRESENTACAO-MARCA.jpg” image_varying_size_src= “” alignment= “none” border_width= “0” border_color= “” id= “3832” size= “full” adaptive_image= “0” max_width= ‘{“d”:”100%”}’ rebel= “0” width= ‘{“d”:”100%”}’ shadow= “none” custom_shadow= “0px 0px 0px 0px rgba(0,0,0,0)” drop_shadow= “drop-shadow(0px 0px 0px rgba(0,0,0,0))” border_radius= “0” lazy_load= “1” placeholder_bg= “” offset= ‘{“d”:”0px 0px”}’ lightbox= “0” link= “” new_tab= “0” hide_in= “” css_id= “” css_classes= “” animate= “1” animation_type= “none” animation_delay= “0” animation_duration= “300” padding= ‘{“d”:””}’ margin= ‘{“d”:””}’ key= “BJwhQy1-9”][/tatsu_image][tatsu_image image= “https://michelmirandola.com.br/wp-content/uploads/2022/03/02.jpg” image_varying_size_src= “” alignment= “none” border_width= “0” border_color= “” id= “3833” size= “full” adaptive_image= “0” max_width= ‘{“d”:”100%”}’ rebel= “0” width= ‘{“d”:”100%”}’ shadow= “none” custom_shadow= “0px 0px 0px 0px rgba(0,0,0,0)” drop_shadow= “drop-shadow(0px 0px 0px rgba(0,0,0,0))” border_radius= “0” lazy_load= “1” placeholder_bg= “” offset= ‘{“d”:”0px 0px”}’ lightbox= “0” link= “” new_tab= “0” hide_in= “” css_id= “” css_classes= “” animate= “1” animation_type= “none” animation_delay= “0” animation_duration= “300” padding= ‘{“d”:””}’ margin= ‘{“d”:”-62px 0px 0px 0px”}’ key= “SybkV1kWc”][/tatsu_image][tatsu_text bg_color= “” color= “” max_width= ‘{“d”:”100″}’ wrap_alignment= “center” text_alignment= ‘{“d”:”left”}’ margin= ‘{“d”:”0px 0px 0px 0px”}’ box_shadow= “0px 0px 0px 0px rgba(0,0,0,0)” padding= ‘{“d”:”100px 100px 0px 100px”}’ border_style= ‘{“d”:”solid”,”l”:”solid”,”t”:”solid”,”m”:”solid”}’ border= ‘{“d”:”0px 0px 0px 0px”}’ border_color= “” border_radius= “0px” text_typography= ‘{“d”:””}’ hide_in= “” css_id= “” css_classes= “” animate= “1” animation_type= “none” animation_delay= “0” animation_duration= “300” key= “BkwSVyyW5”]

Características da Marca

Mapeamos as características que fazem a marca ser quem ela é. Levamos em consideração os atributos, o público alvo e a personalidade. Isso ajudou no projeto a escolher uma tipografia mais especifica e também compor o logotipo.

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Linhas de Varejo

Um dos objetivos foi criar elementos abertos que ampliam as escolhas e tenha o poder de conexão com as demandas do mercado.

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